Six questions · about 90 seconds

What would your business forget if one person left tomorrow?

Every small business has a memory, and most of it is made of people. This is six questions about where the holes are. You get the answer immediately — there is no signup, no email, and nothing to buy at the end of it.

Nothing you type here leaves your browser. There is no form submission, no analytics, no cookie and no server call on this page — the scoring is a few lines of JavaScript running on your own machine. You do not have to take our word for it: open your browser's network tab and watch it stay empty, or read the page source with Ctrl + U.

We would otherwise be collecting exposure data on a page about exposure.

Q1 of Q6

Who can read your customer list right now?

Q2 of Q6

What happens to the messages when someone leaves?

Q3 of Q6

Where do quotes live once you’ve sent them?

Q4 of Q6

Could you produce every conversation with one customer, from first contact to today?

Q5 of Q6

Who has your logins?

Q6 of Q6

If a customer asked what information you hold about them, could you answer?

JAVASCRIPT IS OFF · here are the six questions anyway

The scoring needs JavaScript. The questions do not.

Who can read your customer list right now?
If the honest answer is “anyone who has ever worked here,” list every place a copy exists — phone contacts, a spreadsheet, an old login, a printout in a van. Most owners find four to seven, and the finding is the fix.
What happens to the messages when someone leaves?
If they go with the person: pick one business number — a Google Voice line is free — and put it on the website, the van and the invoices.
Where do quotes live once you’ve sent them?
If the answer is “my sent folder”: make one folder on a drive you control and drop a copy in as you send. An inbox is where things arrive, not where records are kept.
Could you produce every conversation with one customer?
Try it on your three largest, with a timer. Whatever you cannot find in ten minutes is the gap.
Who has your logins?
Write the list — every shared login and who has it, on one page. You need not change a password this week; the list alone tells you what a leaver takes with them.
If a customer asked what information you hold about them, could you answer?
Write one paragraph naming the systems that hold customer data. That paragraph is most of the answer, and it takes an afternoon.

Why the score is not a sales tool

A scorecard whose every finding points at the author's product is an advertisement wearing a quiz. So every finding on this page comes with a fix you can do yourself, this week, for nothing. Some businesses read their result and correctly decide they have no problem worth paying anyone to solve. That is a fine outcome and we would rather you reach it here than after an invoice.

What we sell is the version where the answering, following up and writing-down happens without anyone remembering to do it — and where you can check that it happened. Our own response times are public at /receipts, including the ones we missed.

One more thing, and it takes twenty seconds. This page is about what your business forgets. The other one is about what it never heard — the enquiries that arrive when nobody is holding the phone, and roughly what a year of them is worth. Put your own numbers in; the starting figures are ours and they are labelled as ours. See the arithmetic →

And the part we would rather you heard from us: we are new, and we do not have a case study in your trade to show you. No testimonials on this page, no logos, no borrowed credibility — because we would have to invent it. What we have instead is a page of our own response times, including the ones we missed, and a fifteen-minute call where the honest answer is sometimes that you do not need us.